With this drop, the brand aims to create styles that are transitional and can be worn out & about in a city setting too (not just with a tropical destination in mind). The collection is deeply inspired by vintage silhouettes but modernizes them with updated fabrics, colors & prints.
The collection introduces several new styles, effortless and a color palette of red, black, and blush pink that is appropriate for the holiday season ahead. Each piece is designed to be able to dress up or down, allowing wearers to transition seamlessly from a relaxed day along the shores of Lake Como to an enchanting evening in the heart of Milan. A few key styles include a slinky satin red slip dress perfect to ring in the new year, a breezy linen abstract printed co-ord set that can be worn in so many different ways, and a pastel dip-dyed ruched dress.
The first drop of the Holiday Resort 24 collection will be available exclusively on www.summersomewhereshop.com.
As always, all the brand's styles are made from 100% natural fibers that are low impact on the planet - utilizing much-loved fibers such as Organic Cotton, Viscose, and Linen. The brand only uses Azo free dyes (low impact dyes) that do not contain carcinogenic compounds. The brand also uses digital printing technology, with GOTS-certified inks. This process consumes 70% less water, uses less ink, reduces the impact on air pollution by 60%, and also has less risk of chemical run-off to the environment.
Attached are the campaign images and here is a link to the high-resolution images: https://www.dropbox.com/scl/fo/d188yyiq6o5a834688eq0/h?rlkey=a8l1vxj7ixb75clkn220jxii7&dl=0
About Summer Somewhere:
At Summer Somewhere, we’re designing clothes for your next holiday. Capturing the warmth of the sun’s rays and coolness of the sea’s breeze, our pieces are handmade in Mumbai. We use locally sourced fabrics from ethical vendors, each piece is carefully crafted to support a conscious lifestyle with a focus on long-lasting quality.
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